Case studies

GoMobile: Boosting sales and efficiency with Hot Leads

In March 2022, GoMobile, a telecommunications company, joined forces with Hot Leads to elevate their sales strategies and drive results. This case study explores their goals, challenges, and how Hot Leads transformed their lead generation and sales approach, leading to increased efficiency and cost savings.
A Taste of Harmony

A Taste of Harmony

A Taste of Harmony, funded by the Scanlon Foundation, is one of those events. It’s an annual initiative that does amazing things to recognise and celebrate cultural diversity in Australian workplaces.
NZTE Logo

NZTE

Staying in touch with your existing connections is vital for successful business. It allows you to update your client base of new opportunities to work with you, plus helps you to encourage great ongoing relationships, repeat business and referrals.
LJ Hooker

How to stand out from the competition

I’ve known other agents who have been to different leads companies, ended up paying way more with less results – no reports like Hot Leads provide. The written reports are great… My colleagues are excited that I’m busy appraising even though they aren’t!” Vangie Philpot, Agent for LJ Hooker, Huntly
child cancer foundation logo

Child Cancer Foundation

We were pleasantly surprised by how many of our donors appreciated a phone call from us. The Hot Leads team completed warm and professional calls that took some pressure off our team. Because of the groundwork they did with their calls, we were able to retain or increase our donor's contributions as well as update their details for our system.” Francesca Powell, Marketing Manager, Child Cancer Foundation
Brokerweb

Brokerweb Risk Service telemarketing case study

With 25,000 clients nationwide, this customer-centric company is as experienced at providing risk management solutions to corporate organisations as they are at offering rural insurance solutions to the nation’s farmers. The telemarketing insurance results were so impressive that BWRS asked Hot Leads to double the size of the campaign
Treadway

Treadway Equipped telemarketing case study

When Hot Leads first met with Treadway, they were looking not only to generate more sales leads but to get in front of their ideal customers – something which had previously proven difficult. At only 20 hours a week and within 6 months Hot Leads generated millions of dollars of opportunities for Treadway’s sales pipeline.
Barfoot Thompson

Barfoot & Thompson

Pukekohe agent, Neil Sharpe, recently discovered his marketing needed a more strategic approach. Auckland had entered a level 4 lockdown and all the usual methods of open homes and meeting in person were off the table. So, he turned to a method that would allow him to keep marketing during lockdown restrictions.

Harcourts Grenadier

"In the last three months, Hot Leads has made 98 appointments for our agents. The meetings have resulted in two sales, and we've secured five new listings. Even if a prospect isn't ready to list their property, we know they are going to and can nurture the relationship until they're ready to commit. These are opportunities we wouldn't have had otherwise. Our management teams are all very pleased with how the campaign is tracking, and Hot Leads has most definitely exceeded our expectations."

Ecommbi

To fill the gap in their lead generation process, Glen of ecommbi engaged Hot Leads. “We had worked with them before, and knew they had the skills and experience to set up and manage campaigns, segment and mine the data, and critically, have robust conversations with the targets that we had identified as hot prospects.”

Campaignz

Gary Holmes from Campaignz is a professional BID (business improvement district) Manager. He works with local business associations to help them manage their day-to-day administration and operations. He’s also currently serving his second…

Fusion5

One particular event series, scheduled for late 2019, wasn’t attracting enough attendees to make it viable. It became apparent that Fusion5 needed a little help. Gareth asked Hot Leads to help out to make their event a success!

Orbit World Travel

Brendan says that Hot Leads’ skills and experience have generated much higher value business leads for the business. “We’ve seen a vast improvement in the results compared with our previous efforts. I would safely say there’s been at least a 25% increase in the quality of the appointments they’ve made for us.”

Breast Cancer Foundation NZ

The Foundation opted for a light-handed, personal approach to their prospective business supporters, says Nicky. “We wanted them to feel like Pink for a Day wasn’t a difficult or time-consuming commitment, and ultimately it’s about more people knowing what to look for and where they can get help if they need it. The lovely Hot Leads team absolutely got that across. People found it easy to sign up, which is exactly how we wanted it to be.”
Harcourts Team Davis

Team Davis

Steve and Miriam decided to be proactive and approached Hot Leads to help build a funnel of sales opportunities. Steve had used lead generation/telemarketing services before, with varying degrees of success. However, once he saw the Hot Leads’ website and read what clients had to say about them, his confidence was high.
United Flower Growers

United Flower Growers

Keen to build the first complete and up-to-date database of NZ flower growers, UFG decided to invest in telemarketing to enrich the information in their CRM (customer relationship management) system.

Master Plumbers

Master Plumbers purchased a contact list of plumbing company owners in New Zealand. At first, they considered working through the names themselves to identify prospects. But soon realised that their resources were limited, and the process would be too slow. Following the suggestion of a business partner, Greg Wallace, Chief Executive for Master Plumbers, approached Hot Leads.
Taupo Chamber of Commerce

Taupo District Chamber of Commerce

Not only did Hot Leads help the Chamber deliver a great event turnout, but over the course of the project they cleansed and expanded the membership contacts database. “They effectively extended our network,” says Catie.

MB Security

MBS started off by asking Hot Leads to design and execute a test campaign in selected South Auckland suburbs. The strategy worked on having in-depth conversations with business owners about their existing security technology and monitoring. Mark was run off his feet attending appointments the test campaign set up for him.

The Cerebral Palsy Society of New Zealand

Telemarketing proved to be the Society’s most successful tactic for gaining support from the corporate sector and generated the highest rate of return. Impressed with the outcome, the Society commissioned Hot Leads to continue their good work on a larger scale.

Netbyte

From the outset, the team at Netbyte was impressed with how well Lisa Baker, Director of Hot Leads, understood the sales and business process. Importantly, her consultants were all experienced sales professionals with a thorough understanding of New Zealand’s geographic and business landscape.

Parnell Inc

The Society’s marketing and voting process had rigid timelines. They had an extensive database of businesses and landlords to follow-up, confirm receipt of their voting pack and encourage participation by casting their vote. However, the Society’s internal resources were limited.

In March 2022, GoMobile, a telecommunications company, joined forces with Hot Leads to elevate their sales strategies and drive results. This case study explores their goals, challenges, and how Hot Leads transformed their lead generation and sales approach, leading to increased efficiency and cost savings.

A Taste of Harmony

A Taste of Harmony, funded by the Scanlon Foundation, is one of those events. It’s an annual initiative that does amazing things to recognise and celebrate cultural diversity in Australian workplaces.

NZTE Logo

Staying in touch with your existing connections is vital for successful business. It allows you to update your client base of new opportunities to work with you, plus helps you to encourage great ongoing relationships, repeat business and referrals.

LJ Hooker

I’ve known other agents who have been to different leads companies, ended up paying way more with less results – no reports like Hot Leads provide. The written reports are great… My colleagues are excited that I’m busy appraising even though they aren’t!” Vangie Philpot, Agent for LJ Hooker, Huntly

child cancer foundation logo

We were pleasantly surprised by how many of our donors appreciated a phone call from us. The Hot Leads team completed warm and professional calls that took some pressure off our team. Because of the groundwork they did with their calls, we were able to retain or increase our donor’s contributions as well as update their details for our system.” Francesca Powell, Marketing Manager, Child Cancer Foundation

Brokerweb

With 25,000 clients nationwide, this customer-centric company is as experienced at providing risk management solutions to corporate organisations as they are at offering rural insurance solutions to the nation’s farmers. The telemarketing insurance results were so impressive that BWRS asked Hot Leads to double the size of the campaign

Treadway

When Hot Leads first met with Treadway, they were looking not only to generate more sales leads but to get in front of their ideal customers – something which had previously proven difficult.
At only 20 hours a week and within 6 months Hot Leads generated millions of dollars of opportunities for Treadway’s sales pipeline.

Barfoot Thompson

Pukekohe agent, Neil Sharpe, recently discovered his marketing needed a more strategic approach. Auckland had entered a level 4 lockdown and all the usual methods of open homes and meeting in person were off the table.

So, he turned to a method that would allow him to keep marketing during lockdown restrictions.

“In the last three months, Hot Leads has made 98 appointments for our agents. The meetings have resulted in two sales, and we’ve secured five new listings. Even if a prospect isn’t ready to list their property, we know they are going to and can nurture the relationship until they’re ready to commit. These are opportunities we wouldn’t have had otherwise. Our management teams are all very pleased with how the campaign is tracking, and Hot Leads has most definitely exceeded our expectations.”

To fill the gap in their lead generation process, Glen of ecommbi engaged Hot Leads. “We had worked with them before, and knew they had the skills and experience to set up and manage campaigns, segment and mine the data, and critically, have robust conversations with the targets that we had identified as hot prospects.”

Gary Holmes from Campaignz is a professional BID (business improvement district) Manager. He works with local business associations to help them manage their day-to-day administration and operations. He’s also currently serving his second term as a Hibiscus and Bays Local Board member. After a very successful project using Hot Leads services a couple of years […]

One particular event series, scheduled for late 2019, wasn’t attracting enough attendees to make it viable. It became apparent that Fusion5 needed a little help. Gareth asked Hot Leads to help out to make their event a success!

Brendan says that Hot Leads’ skills and experience have generated much higher value business leads for the business.

“We’ve seen a vast improvement in the results compared with our previous efforts. I would safely say there’s been at least a 25% increase in the quality of the appointments they’ve made for us.”

The Foundation opted for a light-handed, personal approach to their prospective business supporters, says Nicky. “We wanted them to feel like Pink for a Day wasn’t a difficult or time-consuming commitment, and ultimately it’s about more people knowing what to look for and where they can get help if they need it. The lovely Hot Leads team absolutely got that across. People found it easy to sign up, which is exactly how we wanted it to be.”

Harcourts Team Davis

Steve and Miriam decided to be proactive and approached Hot Leads to help build a funnel of sales opportunities. Steve had used lead generation/telemarketing services before, with varying degrees of success. However, once he saw the Hot Leads’ website and read what clients had to say about them, his confidence was high.

United Flower Growers

Keen to build the first complete and up-to-date database of NZ flower growers, UFG decided to invest in telemarketing to enrich the information in their CRM (customer relationship management) system.

Master Plumbers purchased a contact list of plumbing company owners in New Zealand. At first, they considered working through the names themselves to identify prospects. But soon realised that their resources were limited, and the process would be too slow.

Following the suggestion of a business partner, Greg Wallace, Chief Executive for Master Plumbers, approached Hot Leads.

Taupo Chamber of Commerce

Not only did Hot Leads help the Chamber deliver a great event turnout, but over the course of the project they cleansed and expanded the membership contacts database. “They effectively extended our network,” says Catie.

MBS started off by asking Hot Leads to design and execute a test campaign in selected South Auckland suburbs. The strategy worked on having in-depth conversations with business owners about their existing security technology and monitoring. Mark was run off his feet attending appointments the test campaign set up for him.

Telemarketing proved to be the Society’s most successful tactic for gaining support from the corporate sector and generated the highest rate of return. Impressed with the outcome, the Society commissioned Hot Leads to continue their good work on a larger scale.

From the outset, the team at Netbyte was impressed with how well Lisa Baker, Director of Hot Leads, understood the sales and business process. Importantly, her consultants were all experienced sales professionals with a thorough understanding of New Zealand’s geographic and business landscape.

The Society’s marketing and voting process had rigid timelines. They had an extensive database of businesses and landlords to follow-up, confirm receipt of their voting pack and encourage participation by casting their vote. However, the Society’s internal resources were limited.