Gary Holmes from Campaignz is a professional BID (business improvement district) Manager. He works with local business associations to help them manage their day-to-day administration and operations. He’s also currently serving his second term as a Hibiscus and Bays Local Board member. After a very successful project using Hot Leads services a couple of years […]

One particular event series, scheduled for late 2019, wasn’t attracting enough attendees to make it viable. It became apparent that Fusion5 needed a little help. Gareth asked Hot Leads to help out to make their event a success!

Brendan says that Hot Leads’ skills and experience have generated much higher value business leads for the business.

“We’ve seen a vast improvement in the results compared with our previous efforts. I would safely say there’s been at least a 25% increase in the quality of the appointments they’ve made for us.”

The Foundation opted for a light-handed, personal approach to their prospective business supporters, says Nicky. “We wanted them to feel like Pink for a Day wasn’t a difficult or time-consuming commitment, and ultimately it’s about more people knowing what to look for and where they can get help if they need it. The lovely Hot Leads team absolutely got that across. People found it easy to sign up, which is exactly how we wanted it to be.”

Steve and Miriam decided to be proactive and approached Hot Leads to help build a funnel of sales opportunities. Steve had used lead generation/telemarketing services before, with varying degrees of success. However, once he saw the Hot Leads’ website and read what clients had to say about them, his confidence was high.

Keen to build the first complete and up-to-date database of NZ flower growers, UFG decided to invest in telemarketing to enrich the information in their CRM (customer relationship management) system.

Master Plumbers purchased a contact list of plumbing company owners in New Zealand. At first, they considered working through the names themselves to identify prospects. But soon realised that their resources were limited, and the process would be too slow.

Following the suggestion of a business partner, Greg Wallace, Chief Executive for Master Plumbers, approached Hot Leads.

Not only did Hot Leads help the Chamber deliver a great event turnout, but over the course of the project they cleansed and expanded the membership contacts database. “They effectively extended our network,” says Catie.

MBS started off by asking Hot Leads to design and execute a test campaign in selected South Auckland suburbs. The strategy worked on having in-depth conversations with business owners about their existing security technology and monitoring. Mark was run off his feet attending appointments the test campaign set up for him.

Telemarketing proved to be the Society’s most successful tactic for gaining support from the corporate sector and generated the highest rate of return. Impressed with the outcome, the Society commissioned Hot Leads to continue their good work on a larger scale.