In the world of business, the relationship between sales and marketing can sometimes feel like a rocky romance. In this blog we do a dating reveal of how these two can build a happy relationship.

As we move into quarter two of the year, it’s evident that businesses in New Zealand are bracing themselves for the possibility of an uphill battle. Just what can we do to make our businesses more resilient?

In the fast-paced world of real estate, staying ahead of the competition and keeping sales pipelines healthy is a constant challenge. This was also true for Harcourts Grenadier.

In New Zealand’s competitive real estate landscape, telemarketing for lead generation has proven to be a game-changer. The results speak for themselves, highlighting the transformative potential of telemarketing in this dynamic market.

In the ever-evolving landscape of the telecommunications industry, staying ahead of the competition is no small feat. GoMobile, a telecommunications company, understood this challenge all too well.

Brand awareness is a key part of business success. After all, if people don’t know who you are, they can’t possibly utilise your business’ products or services! So let’s look at how to go about building vital brand awareness. Our suggestions might surprise you. Find out how Taste of Harmony did it!

Think telemarketing is all about the hard sell? Not these days.
Modern marketing has evolved beyond pushy sales tactics. Now, it’s all about building brand awareness, understanding your customers, and delivering exceptional value.
Learn about the many benefits of telemarking for your business below.

At the end of the day, you have no control over how many competitors you have or how they run their business. But you do have total control over your brand, your marketing, and your services. Instead of wasting time and energy worrying about what the competition is up to, focus on the things you can do to help your business succeed.

Fundraising campaigns are a lifeline for many charities. Yet in uncertain times it can be hard to test interest from donors. Here’s how you can still do it.

How’s the sales pipeline looking for your business?
Do you have a steady stream of potential customers to work through, or is it more of a trickle?
If you constantly find yourself having to down tools and head off in search of new leads, you may need to put some work into building your pipeline.
We’ll share just how valuable a hot sales pipeline can be for your business and show you one of the easiest ways to start building it.