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Blind Low Vision NZ partnered with Hot Leads to relaunch their Your Impact programme, engaging loyal donors despite economic challenges. Through personalised, empathetic outreach, the campaign strengthened donor relationships and secured goodwill.

Charities face donor fatigue and economic challenges, making relationship-building crucial. Hot Leads’ telemarketing approach focuses on empathy, flexibility, and meaningful conversations. Our work with Blind Low Vision NZ proves that the right strategy strengthens donor loyalty, even in tough times.